Monday, December 15, 2014

The ongoing debate on Registry Premium domain pricing models - a few thoughts (by SEDO)

Extract: "One of the most interesting topics to watch in 2015 will be the ongoing conversation between Registrars and the new gTLD Registries on Premium name pricing models. Some new gTLD Registries are choosing to not use the classic simple and standard pricing model (with a standardized first time and renewal fee by TLD - in other words the classic .com model). In talking to many Registrar partners I’ve heard clear frustrations because they are finding it hard to keep all the different Registry pricing models straight while figuring out the best way to convey the various pricing structures to their customers. This is complicated by the fact that targeted revenues from the new gTLDs registrations are not coming in, so some Registrars are wondering why they should bother building functionality for something that doesn’t yet contribute that much revenue. At the same time, it’s interesting to see quite a few Registries actually trying something new with a number of large Registries deviating substantially from a standard process. This is resulting in enough pressure on the Registrar market to adopt some of these new models. But it’s still too early to tell if any of the new models will be successful enough to remain in place".

Source: by email.

Domainers register their domain names with Uniregistry.